News — Holiday Cards

Are there really design trends anymore or is it just a total free for all now? When I started researching for this article I learned that these are this year's trends: natural woodland vibes featuring terra cotta, sage and blush; luxe moods with jewel tones and metallics; post-modern color palettes; navy blue drama; pink everything; classic/traditional (how is this a trend?); and finally, bright colors.  So basically, the moral of this story is DO WHATEVER IS AUTHENTIC TO YOU. Your very own style is what makes you special and creates a following of customers who love your creations. And creating a...

We did the homework so you don’t have to. The financial analysts are expecting pretty decent holiday sales with a slight uptick from 2022 spending. BUT stores will order less inventory this year as consumers tend to split their holiday shopping between brick and mortar and online shops. The good news is that your sales this year could be as good or better than last year. So how do you plan for holidays 2023? In a perfect world, you’re selling both to shops and online retailers. And ideally, you have your own site or Etsy store too. It requires more...